For years now, hosts have chased the wrong metrics.

More Views. More Promoting. More Platforms.

But here’s the simple truth:
Views create opportunity. Conversions create revenue.

Price. Style. Language. Location. Size. Configuration. Photos. House Rules. Tone. Reviews.

Most hosts bucket their guests as ‘families’, ‘friends’, ‘couples’.

That’s a shallow version.

In reality, every listing owns a micro-niche. A pull that is specific.

Most hosts stare at gaps on their calendar and try to guess at a solution : “Lower prices? More platforms? More amenities?”

If you’ve ever caught yourself:

• Tweaking rates reactively every slow week

• Blaming the algorithm or competition

• Doom scrolling on social media trying to find a reason